Saturday, November 21, 2015

Metaphors We Live By 1st Edition PDF


Metaphors We Live By 1st Edition
Author: Visit ‘s George Lakoff Page ID: 0226468003

From the Inside Flap

The now-classic Metaphors We Live By changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are “metaphors we live by”-metaphors that can shape our perceptions and actions without our ever noticing them.

In this updated edition of Lakoff and Johnson’s influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

About the Author

George Lakoff is a professor in the Department of Linguistics at the University of California, Berkeley. He is the author of, among other books, Women, Fire, and Dangerous Things and Moral Politics, both published by the University of Chicago Press. Mark Johnson is the Knight Professor of Liberal Arts and Sciences at the University of Oregon. He is the author of The Body in the Mind and Moral Imagination, both published by the University of Chicago Press. Johnson and Lakoff have also coauthored Philosophy in the Flesh: The Embodied Mind and its Challenge to Western Thought.

Hardcover: 256 pagesPublisher: University Of Chicago Press; 1st edition (November 1, 1980)Language: EnglishISBN-10: 0226468003ISBN-13: 978-0226468006 Product Dimensions: 8.4 x 5.5 x 0.7 inches Shipping Weight: 9.6 ounces Best Sellers Rank: #698,935 in Books (See Top 100 in Books) #1207 in Books > Politics & Social Sciences > Philosophy > Consciousness & Thought #1625 in Books > Textbooks > Humanities > Linguistics #2492 in Books > science & Math > Behavioral Sciences > Cognitive psychology
Many of the examples oversimplify. The authors provide no formal empirical basis for their claims. However, upon reading this book, a sense of recognition sets in. They have succeeded in illuminating as much as one can through discourse alone, the cognitive underpinnings of our language and the way we think. Very little if anything in the way of ideological bias clouds the mirror through which the reader can recognize the authors’ thesis. Although not explicitly written for purposes of self-development or consciousness raising, the very act of consciously recognizing these metaphorical cognitive mechanisms may give the reader a greater sensitivity to and command of the language. It certainly has for me.
The authors later went on to write ”Philosophy in the Flesh.” If you are a stickler for more formal empirical verification, in that tome you will find good discussions about, and references to some empirical confirmation which followed on the thesis developed in this book. In ”Philosophy in the Flesh”, however, the authors inevitably allow more play with their ideological leanings (liberal) which may prove a distraction to some readers who would find ”Metaphors We Live By” much freer from these ideological musings. Clearly the revelations we find in ”Metaphors We Live By”, transcend ideology, including the authors’ ideologies.
The implications of widespread cognitive metaphor throughout our language, culture, and even our sciences, presents us with the landmark tip of an iceberg, whose deeper implications spread far beyond and below the more obviously poetical uses that we typically recognize when we think of the metaphorical.
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